In today's frenetic and fast paced world, grabbing your customer's attention is more important than ever before. And nothing is better than a Video Sales Letter. Face it, we live in a viral world full of grumpy cats, laughing babies and endless epic fails. Making sales online used to be as easy as putting up an old-school sales letter. Today, when a potential customer lands on your site if you don't grab them immediately they're on to the next bright, shiny object.