Arshdeep Bahga, Vijay Madisetti Big Data Analytics A Hands On Approach

In this textbook, basic mathematical models used in Big Data Analytics are presented and application-oriented references to relevant practical issues are made. Necessary mathematical tools are examined and applied to current problems of data analysis, such as brand loyalty, portfolio selection, credit investigation, quality control, product clustering, asset pricing etc. – mainly in an economic context.

With the development of computer technology and communication technology, various industries have collected a large amount of data in different forms, so-called big data. How to obtain valuable knowledge from these data is a very challenging task. Machine learning is such a direct and effective method for big data analytics. In recent years, a variety of advanced machine learning technologies have emerged, and they continue to play important roles in the era of big data.