Stanley J. Baran, Dennis K. Davis, "Mass Communication Theory: Foundations, Ferment, and Future"
English | 2011 | ISBN: 0495898872 | 416 pages | PDF | 5,7 MB
MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Sixth Edition, introduces you to current and classical mass communication theories and explains the media literacy movement in terms you can understand.