Corporate Level Strategy: Creating Value in The Multibusiness Company

This book is a first step towards understanding the complexity of corporate environmental strategy while explaining the relationships between the numerous dimensions of the concept. When we think of corporate environmental strategy, we usually have in mind a dull and stereotypical statement issued by the CEO, addressing aspects such as pollution reduction, stakeholder dialogue, and unfailing care for the environment. However, genuine environmental protection relies on proactive policies, managerial commitment, cleaner technologies, and advanced management procedures.