Gerard O'regan Concise Guide

Learn how to turn product data into actionable insights.

Attempts to persuade us - to believe something, to do something, to buy something - are everywhere. What is less clear is how one is to think critically about such attempts and whether any of them are sound arguments. Critical Thinking: A Concise Guide is a much-needed guide to thinking skills and a clear introduction to thinking clearly and rationally for oneself. Accessibly written, this book equips readers with the essential skills required to tell a good argument from a bad one.