Schnedier Plan B

Plan B is returning to music with the release of his fourth studio album Heaven Before All Hell Breaks Loose on 13.04.2018 via Atlantic Records.

Narrated by Matt Damon, Plan B is a 90 minute documentary based on the book by environmental visionary Lester Brown. Shot on location around the world, the film's message is clear and unflinching – either confront the realities of climate change or suffer the consequences of lost civilizations and failed states. Ultimately Plan B provides audiences with a glimpse into a new and emerging economy based upon renewable resources as well as strategies to avoid the growing threat of global warming.

Ubuntu Music is delighted to announce the release of The Kevin Brady Electric Quartets upcoming worldwide album release entitled PLAN B on the 8th oF October.

I thought it would be cool to have an album and call it Plan B because of the my name. Also , the title Plan B has a double meaning. When you’re doing business, you always need a Plan B. Most of the songs of this album were written during the Covid 19 Lockdown time. And because of that, we thought about releasing a digital album. The plan was to do this album with my band “The Goosebumps Bros“. This would be the first joint album that I produced with my band and the first digital only album. But things changed again, and there will also be a CD and vinyl release of the album. And this is another reason why we called it Plan B.

It’s his first record in 8 long years and a lot has changed for Benjamin Drew, alias Plan B. Most importantly, he has a four year old daughter now, that has changed his outlook on life. However, Plan B bemoans he’s sacrificed a lot for this record, as he has been away from his daughter for 3 long months. This sacrifice has produced 14 tracks that are full of grit and emotion. The artist has evolved from his early rapping days, citing that he has “nothing to be angry about” as he is content with his current surroundings, and so he doesn’t find it necessary to use this form of expression anymore.