Nincompoopery: Why Your Customers Hate You—and How to Fix It by John R. Brandt
English | August 27th, 2019 | ISBN: 1400213673, 1404112677 | 212 pages | True PDF | 10.52 MB
Find and kill the corporate stupidity that drives customers crazy. CEO and award-winning business writer John R. Brandt offers concrete examples of how any organization—large or small, and regardless of industry—can innovate in ways that delight customers and attract top-level talent.