The Sales Engineer Manager's Handbook: Mastering Technical Sales by Chris Daly, John Care
English | April 21st, 2020 | ISBN: B087FFMMBW | 219 pages | True AZW3 | 1.28 MB
John Care and Chris Daly lay out the 3+1 rules of SE Leadership. A simple framework designed for everyone – from SEs thinking about moving into management to the newest of new SE Managers to a Global SE Vice President. This is a fascinating blend of tactical and strategic advice based on 30+ years of experience and many years of running SE specific workshops.