a Cultural History

First airing in 1966, with a promise to “boldly go where no man has gone before,” Star Trek would eventually become a bona fide phenomenon. Week after week, viewers of the series tuned in to watch Captain Kirk, Spock, and the rest of the crew of the USS Enterprise as they conducted their five-year mission in space. Their mission was cut short by a corporate monolith that demanded higher ratings, but Star Trek lived on in syndication, ultimately becoming a multibillion-dollar media franchise. With merchandise spin-offs, feature films, and several television iterations—from The Next Generation to Discovery—Star Trek is a firmly established part of the American cultural landscape.

No longer just a cult classic, Gilmore Girls is a cultural staple for TV fans.

A Cultural History of Sport in Antiquity covers the period 800 BCE to 600 CE. From the founding of the Olympics and Rome's celebratory games, sport permeated the cultural life of Greco-Roman antiquity almost as it does our own. Gymnasiums, public baths, monumental arenas, and circuses for chariot racing were constructed, and athletic contests proliferated. Sports-themed household objects were very popular, whilst the exploits of individual athletes, gladiators, and charioteers were immortalized in poetry, monuments, and the mosaic floors of the wealthy. This rich sporting culture attests to the importance of leisure among the middle and upper classes of the Greco-Roman world, but by 600 CE rising costs, barbarian invasions, and Christianity had swept it all away.

From its crudely drawn vignettes on The Tracey Ullman Show to its nearly 700 episodes, The Simpsons has evolved from an alternative programming experiment to a worldwide cultural phenomenon. At 30 seasons and counting, The Simpsons boasts the distinction as the longest-running fictional primetime series in the history of American television. Broadcast around the globe, the show's viewers relate to a plethora of iconic characters—from Homer, Marge, Lisa, Maggie, and Bart to Kwik-E-Mart proprietor Apu, bar owner Moe, school principal Seymour Skinner, and conniving businessman Montgomery Burns, among many others.

A cultural phenomenon for a decade, Friends ranked in the top ten for every year of its original run, an accomplishment unmatched by any other scripted series. And more than twenty-five years since its theme song promised "I'll be there for you," Rachel, Monica, Phoebe, Joey, Chandler, and Ross are still entertaining audiences around the world. As the characters maneuvered their ways through dating, love, and the occasional conflict, their loyalty to each other remained steadfast.