The Cold Start Problem: How to Start and Scale Network Effects by Andrew Chen
English | December 7th, 2021 | ISBN: 0062969749 | 400 pages | True EPUB | 4.14 MB
A venture capitalist draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech's most successful products have solved the dreaded "cold start problem"—by leveraging networks effects to launch and scale towards billions of users.