Robert J. Herbold, "Seduced by Success: How the Best Companies Survive the 9 Traps of Winning"
2007 | ISBN: 0071481834 | 288 pages | PDF | 1,6 MB
Don't let success put your company on the road to ruin
In Seduced by Success, Robert J. Herbold, the former Chief Operating Officer of Microsoft, shows you how to avoid the nine traps of success-the “legacy practices” that almost felled such giants as General Motors, Kodak and Sony. Herbold, a 26-year-veteran of Procter & Gamble who lived through each trap, gives you proven tactics for preventing arrogance, bloat, and neglect while capitalizing on your accomplishments, sustaining your momentum, and retaining your position in the marketplace.