Shuli Rand

Best-known for his corporate brand logos and art direction, Paul Rand (1914–1986) transformed commercial art from craft to profession, introduced European design standards to American commercial art, influenced the look of advertising and book design, and altered the ways in which major corporations including IBM, UPS, and Westinghouse did business. His adherence to a strict design form in his work for corporate clients was balanced by a playful side , captured in this spirited collection of literal (and figural) back-of-the-envelope sketches, doodles, notes, and imaginative sparks that later found their full form in his children's books, logos, and personal work.

Ayn Rand (b. Alice Rosenbaum) was born in 1905 in St. Petersburg, Russia. Escaping from Soviet Union, she came to America as a temporary visitor in 1926 but remained for the rest of her life. Later, she would also defy the cultural and political views of contemporary America in such best-selling novels as THE FOUNTAINHEAD and ATLAS SHRUGGED. Her unique philosophy, Objectivism, challenged the cultural tradition of 2,500 years. She attained a worldwide fame and a readership numbering in the millions.

Ayn Rand and the Posthuman is a study of the American novelist’s relationship with twenty-first-century ideas about technology. Rand wrote science fiction that has inspired Silicon Valley entrepreneurs, politicians, and economists. Ben Murnane demonstrates Rand’s connection to, and impact on, those with a “posthuman” vision, in which human and machine merge. The text examines the philosophical intersections between Rand’s philosophy of Objectivism and posthumanism, and Rand’s influence on transhumanism, a major branch of posthumanist thought. The book further investigates Rand’s presence and portrayal in various examples of posthumanist science fiction, including Gene Roddenberry’s Andromeda, popular videogame BioShock, and Zoltan Istvan’s novel The Transhumanist Wager. Considering Rand’s influence from a cultural, political, technological, and economic perspective, this study throws light on an under-documented but highly significant aspect of Rand’s legacy.

Ayn Rand here sets forth the moral principles of objectivism, the philosophy that holds man's life–the life proper to a rational being–as the standard of moral values and regards altruism as incompatible with man's nature, with the creative requirements of his survival, and with a free society.

Ayn Rand and the Posthuman is a study of the American novelist’s relationship with twenty-first-century ideas about technology. Rand wrote science fiction that has inspired Silicon Valley entrepreneurs, politicians, and economists. Ben Murnane demonstrates Rand’s connection to, and impact on, those with a “posthuman” vision, in which human and machine merge. The text examines the philosophical intersections between Rand’s philosophy of Objectivism and posthumanism, and Rand’s influence on transhumanism, a major branch of posthumanist thought. The book further investigates Rand’s presence and portrayal in various examples of posthumanist science fiction, including Gene Roddenberry’s Andromeda, popular videogame BioShock, and Zoltan Istvan’s novel The Transhumanist Wager. Considering Rand’s influence from a cultural, political, technological, and economic perspective, this study throws light on an under-documented but highly significant aspect of Rand’s legacy.

Ayn Rand and the Posthuman is a study of the American novelist’s relationship with twenty-first-century ideas about technology. Rand wrote science fiction that has inspired Silicon Valley entrepreneurs, politicians, and economists. Ben Murnane demonstrates Rand’s connection to, and impact on, those with a “posthuman” vision, in which human and machine merge. The text examines the philosophical intersections between Rand’s philosophy of Objectivism and posthumanism, and Rand’s influence on transhumanism, a major branch of posthumanist thought. The book further investigates Rand’s presence and portrayal in various examples of posthumanist science fiction, including Gene Roddenberry’s Andromeda, popular videogame BioShock, and Zoltan Istvan’s novel The Transhumanist Wager. Considering Rand’s influence from a cultural, political, technological, and economic perspective, this study throws light on an under-documented but highly significant aspect of Rand’s legacy.

Ayn Rand and the Posthuman is a study of the American novelist’s relationship with twenty-first-century ideas about technology. Rand wrote science fiction that has inspired Silicon Valley entrepreneurs, politicians, and economists. Ben Murnane demonstrates Rand’s connection to, and impact on, those with a “posthuman” vision, in which human and machine merge. The text examines the philosophical intersections between Rand’s philosophy of Objectivism and posthumanism, and Rand’s influence on transhumanism, a major branch of posthumanist thought. The book further investigates Rand’s presence and portrayal in various examples of posthumanist science fiction, including Gene Roddenberry’s Andromeda, popular videogame BioShock, and Zoltan Istvan’s novel The Transhumanist Wager. Considering Rand’s influence from a cultural, political, technological, and economic perspective, this study throws light on an under-documented but highly significant aspect of Rand’s legacy.