10 Principles of Modern Marketing

by Philip Kotler (Author), Hermawan Kartajaya (Author), Den Huan Hooi (Author)
Today's dynamic and uncertain environment has contributed to the changing nature of markets. In order for companies to keep up, they will need to embark on new wave marketing to ride the wave of opportunities provided by the changes in the environment, such as the digital revolution

From fundamental principles to modern strategies. Key strategic principles to improve marketing and practice.

Navigate Modern Business Challenges with Practical Insights and Real-World Case Studies

The Blueprint for Modern Growth!

Cold Email, Lead Generation, SEO, Automation, AI Tools, eCommerce, SMM, Funnels, & WordPress in Digital Marketing Course

Drive B2B Growth with Personalized Strategies, Targeted Campaigns, and Measurable ABM Success

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