The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing by Raj Venkatesan, Jim Lecinski
English | May 18th, 2021 | ISBN: 150361316X | 272 pages | True EPUB | 6.38 MB
This book offers a direct, actionable plan CMOs can use to map out initiatives that are properly sequenced and designed for success—regardless of where their marketing organization is in the process.