The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business by Rajagopal
English | March 22nd, 2021 | ISBN: 1637420161 | 150 pages | True EPUB | 2.54 MB
This book discusses the three facets of the design-cube identified as design-to-market, design-to-society, and design-to-value through theoretical foundations, design arguments, managerial analysis, and best practices of companies.