Campaigning For Hearts And Minds

by Ian Taylor (Author)

Arnold Schwarzenegger – a bodybuilder-turned-real-estate mogul who turned an undefeated streak at the Mr Olympia contest into an astonishing film career and eight years as the governor of California – is, for many people, the embodiment of the American Dream. From humble beginnings in a small village in Austria, Schwarzenegger has come to symbolise the opportunities that exist for anyone willing to work hard – parlaying success and self-confidence into the influence to shape hearts and minds across the globe. Even today, whether he's campaigning against climate change or fist-bumping fellow strongmen at his self-titled athletic event, he's one of the few men on the planet who's recognisable from his first name alone. Arnold.