Design And Analysis For Quantitative Research

Conduct market segmentation analysis, market trend analysis, and competitor pricing analysis with Excel and Tableau

Add Qualitative Methods to Your Research Toolkit!. Master Your Expertise in Research Design Data Collection & Data Analysis ft. MAXQDA Software.

This text teaches readers how to plan, conduct, and write a research project and select and interpret data through its integrated approach to quantitative research methods. Although not a statistics book, students learn to master which technique to use when and how to analyze and interpret results, making them better consumers of research. Organized around the steps of conducting a research project, this book is ideal for those who need to analyze journal articles. With teaching experience in various departments, the authors know how to address the research problems faced by behavioral and social sciences students. Independent sections and chapters can be read in any order allowing for flexibility in assigning topics.

This course teach questionnaire validation for students and lecturers conducting quantitative research at University