Excellence

Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors. In all of these activities, service excellence means a lot to visitors in terms of their experience, and to the business it means repeat customers and word-of-mouth marketing. Based on fresh empirical evidence from the field, this book captures the different approaches and challenges to service excellence in the Asian tourism and hospitality industry.

by Graeme Harper (Author, Editor)
How does the pursuit of an undergraduate honors education support excellence, innovation and ingenuity? This book offers examples of these things as they occur in honors colleges and programs throughout the USA

Personal stress has an enormous impact on organizational and employee performance. This book introduces the web-based diagnostic tool IMPRESS, which provides employees, managers and HR professionals with information about potential stress factors. The book describes the underlying methodology for this integrated approach and presents the tools and learning modules to support the methodology. A series of case studies from pilot implementations in companies and universities illustrate the application of the approach in a variety of work environments.

This autobiography chronicles the life and career of Haralampos M. Moutsopoulos, an internationally renowned professor of medicine and prolific researcher on Sjögren’s syndrome and autoimmune rheumatic diseases. In language that is simple and direct, he takes us on a fascinating journey from the days of his first scientific awakenings at a hospital in his native town of Ioannina, Greece, through his university years in Athens and training in the U.S., to his eventual return to his homeland.

Dieses Buch beschreibt einen Lösungsansatz für das Servicegeschäft im industriellen Umfeld, kombiniert mit dem Customer Relationship Management, kurz CRM. Anhand eines neu entwickelten Ganzheitlichen Service Geschäftsmodells (GSG-Modell) wird dem Leser ein Weg aufgezeigt, wie das Servicegeschäft von Industrieunternehmen auf einen neuen Level gebracht wird – zum Service Excellence. Das Buch erklärt den Prozess von den bisher meist transaktionalen Kundenbeziehungen hin zum professionellen Beziehungsmanagement und integriert das CRM ins Servicegeschäft. Aus den theoretischen Themenbereichen CRM und den Leistungssystemen wurde das praxisorientierte GSG-Modell entwickelt. Abschließend wird anhand von 5 Schritten die Umsetzung des Modells hin zum Service Excellence beschrieben.

Marketing is all about ideas. And Marketing Excellence is about good ideas made great. The companies it features have been selected because they are winners – both literally and commercially. Literally in that they have received Marketing Society Awards for their work in Britain; commercially in that these efforts have resulted in measurable market success. They come from a diverse range of markets; it’s likely that some operate in yours.