Innovating From Within: Intrapreneurship and Innovation Within the Organization
English | 2024 | ISBN: 103239207X | 194 pages | True PDF | 15.22 MB
In the post-pandemic era, innovation from within the organization is essential for business competitiveness and survival. As organizations consider growth and sustainable development, the choice is no longer between entrepreneurship on the one hand and intrapreneurship on the other. The question now is: why not both? As job creators and not job seekers anymore, students and young entrepreneurs need guidance and frameworks to develop their entrepreneurial spirit and skills.