Integrated Marketing Communication Robyn Blakeman

Integrated Marketing Communication, Third Edition eBooks & eLearning

Posted by Underaglassmoon at Oct. 29, 2018

Integrated Marketing Communication, Third Edition
Rowman & Littlefield | English | 2018 | ISBN-10: 1538101041 | 368 pages | PDF | 3.46 MB

by Robyn Blakeman (Author)
Now in its third edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies for effective integrated marketing communication (IMC)

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