International Public Relations

Global Public Relations: Spanning Borders, Spanning Cultures (Repost) eBooks & eLearning

Posted by leonardo78 at July 27, 2017

Global Public Relations: Spanning Borders, Spanning Cultures by Alan R. Freitag, Ashli Quesinberry Stokes
Language: English | 2009 | ISBN: 0415448158 | 328 pages | PDF | 2,96 MB

This ground breaking text provides a structured and practical framework to understanding the complexities of contemporary public relations.

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Reputation Management: The Key to Successful Public Relations and Corporate Communications 1st Edition eBooks & eLearning

Posted by alt_f4 at Aug. 29, 2015

Reputation Management: The Key to Successful Public Relations and Corporate Communications by John Doorley
English | May 3, 2007 | ISBN: 0415974712, 0415974704 | 458 Pages | PDF | 7 MB

Reputation management is the most important theme in corporate and organizational communication today. Leading corporate communicators and educators John Doorley and Helio Fred Garcia argue that most CEOs don't actually pay much heed to reputation and this is to their peril.

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Corporate Communication: An International and Management Perspective eBooks & eLearning

Posted by l3ivo at Nov. 13, 2022

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Public Relations Case Studies from Around the World (2nd Edition) eBooks & eLearning

Posted by Grev27 at Nov. 23, 2019

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Applied Public Relations: Cases in Stakeholder Management, 3rd Edition eBooks & eLearning

Posted by roxul at Jan. 6, 2018

Kathy Brittain Richardson,‎ Marcie Hinton, "Applied Public Relations: Cases in Stakeholder Management, 3rd Edition"
2015 | ISBN-10: 0415526590, 0415526582 | 270 pages | PDF | 2 MB

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Reputation Management: The Key to Successful Public Relations and Corporate Communications eBooks & eLearning

Posted by insetes at Oct. 27, 2019

Reputation Management: The Key to Successful Public Relations and Corporate Communications By John Doorley, Helio Fred Garcia
2006 | 456 Pages | ISBN: 0415974712 | PDF | 8 MB

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Qualitative Research Methods in Public Relations and Marketing Communications eBooks & eLearning

Posted by alt_f4 at Sept. 15, 2015

Qualitative Research Methods in Public Relations and Marketing Communications by Immy Holloway
English | Feb. 8, 2002 | ISBN: 0415222737, 0415222745 | 302 Pages | PDF | 1 MB

Qualitative research holds great potential for the study of public relations and marketing communications due to its ability to enable researchers to be closely involved with research participants. This practical guide for those interested in conducting qualitative research takes readers through each stage of the research process.

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