Magical Approach

Whether you are building a small business from the ground up or managing a multinational company, you can learn the 7 key traits for leadership success from one of the greatest business innovators and creative thinkers of the 20th century: Walt Disney. Whether you know him as the first to produce cartoons in Technicolor, the mastermind behind the theme park Disneyland, or the founder of the largest entertainment conglomerate, alt's story of creativity, perseverance in spite of obstacles, and achieving goals resonates and inspires as much today as it ever has.

This book calls for a re-conceptualisation of the public health evidence-base to include crucial forms of creative and relational data about people’s lived experiences that cannot be accessed through the biomedical approach to generating and using evidence.