Pocketbook

This handy pocketbook provides an easy-to-use international compilation of basic economic, social and environmental indicators for 212 countries and areas worldwide. It covers 57 key indicators in the areas of population, economic activity, agriculture, industry, energy, international trade, transport…

This handy pocketbook provides an easy-to-use international compilation of basic economic, social and environmental indicators for 215 countries and areas worldwide. It covers 55 key indicators in the areas of population, economic activity, agriculture, industry, energy, international trade, transport…

While women make up 52.1 percent of the U.S. population, they control two-thirds of the nation's disposable income. In Pocketbook Power noted marketing expert and bestselling author Bernice Kanner describes how female spending power has radically transformed the face of advertising and marketing over the past several decades. Combining compelling demographic and statistical information with eye-opening and entertaining "tales from the trenches," she explores how the ad world has responded to a female-dominated marketplace. Industry sector by industry sector, Kanner describes successful approaches that have been used to reach women consumers of apparel, financial services, health care, technology, and more.

The detection and control of hypertension are the key to preventing stroke, but the goal of attaining normal blood pressure without side effects is still not consistently achieved. This convenient pocket reference provides an expert but concise overview of the key elements of hypertension.

The detection and control of hypertension are the key to preventing stroke, but the goal of attaining normal blood pressure without side effects is still not consistently achieved. This convenient pocket reference provides an expert but concise overview of the key elements of hypertension.

The seventh edition of this bestselling pocketbook is the definitive introductory guide to contraceptive advice.