Digital Wine: How QR Codes Facilitate New Markets for Small Wine Industries
English | Marketing | June 30, 2014 | ISBN-10: 981287058X | 135 pages | pdf | 2.18 mb
This book explores the way in which QR codes (Quick Response codes) can help the wine industry facilitate distribution and more effectively market and sell their product. It examines the interventions, invention and opportunities brought about by QR codes for the wine industry.