The Practice of Social Research

Known as the gold standard of research methods texts, THE PRACTICE OF SOCIAL RESEARCH, 12th Edtion, is a comprehensive, straightforward introduction to the field of research as practiced by social scientists.

Known as the gold standard of research methods texts, The Practice of Social Research (12th Edition) is a comprehensive, straightforward introduction to the field of research as practiced by social scientists. This best-selling text emphasizes the research process by showing readers how to design research studies, introducing the various observation modes in use today, and answering questions about research methods–such as how to conduct online surveys and analyze both qualitative and quantitative data.

This thorough revision of Babbie's standard-setting book for the course (known as the "Bible of social research methods") offers students a comprehensive, straightforward introduction to the field of research methods as practiced by sociologists and other social scientists.