Mapping a Winning Strategy: Developing and Executing a Successful Strategy in Turbulent Markets by Marc Baaij
English | September 10th, 2018 | ISBN: 1787561305 | 272 Pages | EPUB | 6.07 MB
In an increasingly connected world experiencing accelerating levels of technological disruption, the strategic challenges for business leaders are greater than ever before, and conventional approaches to strategy are unable to contend with today's VUCA (volatile, uncertain, complex and ambiguous) business environment. A new approach to strategic decision-making is required to motivate and mobilize stakeholders to achieve the business's overarching goals, such as making a profit and delivering on people- and planet-related objectives.