Practical A/B Testing: Creating Experimentation-Driven Products by Leemay Nassery
English | September 21st, 2023 | ISBN: 9798888650240 | 168 pages | True EPUB (Retail Copy) | 4.95 MB
Whether you're a catalyst for organizational change or have the support you need to create an engineering culture that embraces A/B testing, this book will help you do it right. The step-by-step instructions will demystify the entire process, from constructing an A/B test to breaking down the decision factors to build an engineering platform. When you're ready to run the A/B test of your dreams, you'll have the perfect blueprint.