Bright Modernity: Color, Commerce, and Consumer Culture By Prof. Regina Lee Blaszczyk, Dr. Uwe Spiekermann English | PDF | 2017 | 286 Pages | ISBN : 3319507443 | 22.06 MB
Color is a visible technology that invisibly connects so many puzzling aspects of modern Western consumer societies—research and development, making and selling, predicting fashion trends, and more. Building on Regina Lee Blaszczyk’s go-to history of the “color revolution” in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic.