The Art Of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm by Tom Kelley
English | June 16th, 2016 | ASIN: B01F5X7AFY, ISBN: 1781256144 | 320 Pages | EPUB | 4.62 MB
There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit.