Lean CX: How to Differentiate at Low Cost and Least Risk
by Robert Dew
English | 2021 | ISBN: 9783110683684, 3110683687 | 238 pages | PDF, EPUB | 10.77 MB
In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX