Marketing Management

Marketing, Digital Marketing, Marketing Mix, Master Class, Marketing Management

SMM Social Media Marketing & Management Program, Digital Marketing and Management, Instagram & Freelance examples

Learn the fundamentals of marketing management for very basics to Intermediate concepts

Marketing Principles, Management and Strategy, Targeting, Segmentation, Pricing, 4P, SWOT, Promotion, Marketing Control

How to analyse a dynamic marketing environment, identifying the opportunities and challenges that can impact a strategy

Elevate brand strategies and customer engagement using AI without writing a single line of code

Step-by-step guidelines for successful marketing management!
Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone trying to market a product or service. This volume integrates understandable marketing concepts and techniques with useful tables, graphs, and exhibits. Three leading experts in marketing management teach you how to market any business.

Master the major characteristics of the marketing concept to maximize profit through client satisfaction.