J. Christopher Holloway and Neil Taylor, "The Business of Tourism"
English | 2006 | ISBN: 0273701614 | 716 pages | PDF | 65,3 MB
The purpose of this textbook is to provide students with a sound foundation in the principles of business operations in travel and tourism. It offers a framework for problem-solving and analysis, while encouraging those who seek to make their career in tourism to be mindful of their social responsibility towards its development.