Strategic Brand Management

Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)
by Kevin Lane Keller

English | 2020 | ISBN: 0134892496 | 622 Pages | PDF | 243 MB

Strategic Brand Management, 2nd Edition  eBooks & eLearning

Posted by hill0 at Sept. 6, 2020
Strategic Brand Management, 2nd Edition

Strategic Brand Management, 2nd Edition
by Alexander Chernev

English | 2017 | ISBN: 1936572362 | 253 Pages | PDF | 9 MB

Strategic Brand Management: Lessons for Winning Brands in Globalized Markets  eBooks & eLearning

Posted by hill0 at Feb. 7, 2021
Strategic Brand Management: Lessons for Winning Brands in Globalized Markets

Strategic Brand Management: Lessons for Winning Brands in Globalized Markets
by Deborah Roedder John

English | 2018 | ISBN: 0190646004 | 269 Pages | PDF | 5 MB
Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)
by Kevin Lane Keller

English | 2020 | ISBN: 0134892496 | 622 Pages | PDF True | 251 MB
Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity (5th Edition)
by Kevin Lane Keller

English | 2020 | ISBN: 0134892496 | 622 Pages | PDF True | 251 MB

Strategic Brand Management and Development  eBooks & eLearning

Posted by hill0 at Oct. 13, 2021
Strategic Brand Management and Development

Strategic Brand Management and Development: Creating and Marketing Successful Brands
by Sotiris T. Lalaounis

English | 2021 | ISBN: 0367338750 | 369 Pages | EPUB | 13 MB

Strategic Brand Management and Development  eBooks & eLearning

Posted by hill0 at Jan. 13, 2021
Strategic Brand Management and Development

Strategic Brand Management and Development: Creating and Marketing Successful Brands
by Sotiris T. Lalaounis

English | 2021 | ISBN: 0367338750 | 369 Pages | PDF | 57 MB
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4/e (Repost)

Keller/ Parameswaran/ Jacob, "Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4/e"
English | 2015 | pages: 617 | ISBN: 9332542201 | PDF | 106,3 mb
The New Strategic Brand Management: Advanced Insights and Strategic Thinking (repost)

The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity) by Jean-Noel Kapferer
English | Fifth Edition | ISBN: 0749465158 | 2012 | PDF | 512 pages | 7,5 MB

Adopted internationally by business schools, MBA programs, and marketing practitioners, The New Strategic Brand Management is the reference source of choice for senior strategists, positioning professionals and postgraduate students. Over the years it has established a reputation as one of the leading works on brand strategy.

The New Strategic Brand Management: Advanced Insights and Strategic Thinking  eBooks & eLearning

Posted by avava at May 29, 2013
The New Strategic Brand Management: Advanced Insights and Strategic Thinking

Jean-Noel Kapferer, "The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)"
Publisher: K***n Page; Fifth Edition | ISBN: 0749465158 | 2012 | PDF | 512 pages | 7.5 MB