The Science of Magic

A remarkable, unprecedented account of the role of magic in cultures both ancient and modern — from the first known horoscope to the power of tattoos.

Neuroscientist Amir Raz shares decades of research and case studies to show how suggestion changes the brain and shapes our behavior—and how we can protect ourselves from and harness suggestibility in our own lives.

The acclaimed author of Pandora's Lunchbox and former New York Times reporter takes an enlightening, engaging deep dive into the world of alternative medicine and the surprising science that explains why it may work.

“By one of the great psychologists of our time, a book that shows us how we can answer the universal questions that define our lives: Can I succeed? Do I belong? Am I loved?”—Carol S. Dweck, PhD, bestselling author of Mindset