Dominic Sandbrook explores British post-war culture, arguing that it is a crucial part of Britain's modern identity - yet one firmly indebted to our Victorian past. Like the industrial revolution before it, our postwar culture is a success story built on geographical opportunism and an indefatigable entrepreneurial spirit. Just as the industrial revolution transformed British society, creating new wealth and a thriving mill-owning middle class, so too have money, marketing flair and creative invention underpinned our cultural development. It is, after all, a development that has been driven by a handful of inventive, single-minded, and savvy entrepreneurs, from J Arthur Rank to Brian Epstein and Andrew Lloyd-Webber.