Managing Online Reputation: How to Protect Your Company on Social Media (Palgrave Pocket Consultants) by Charlie Pownall
English | 30 Sept. 2015 | ISBN: 1137382295 | 176 Pages | True AZW3 (Kindle)/(EPUB/PDF conv) | 18.07 MB
What do you when a customer lets fly at you on a high profile review site or when Greenpeace launches a surprise attack on your Facebook page? When a competitor trashes your products anonymously on a consumer review platform, one of your people goes AWOL on Reddit, or when misinformation and disinformation run rife across the web during a major crisis?