Perry Marshall Mastermind Club

Perry Marshall has done it again. If you are still hazy about how FaceBook fits into your marketing mix, please check out this VERY thorough walkthru of how all the FaceBook pieces fit together. Even though this is from the fall of 2011 there is still a ton of very relevant info here. I have kept the video full sized so you can see everything, and for me, this has answered a lot of questions. I think even those of you crushing it on FaceBook, will learn something. If not tell me I'm wrong. It's worth reading for its salesmanship. Another thing I liked was a great tutorial on how to properly evaluate and analyze the the expenses versus the income so you can see if a campaign is really paying off.

One of the most popular vocalists between the end of World War II and the rise of rock & roll in the mid-'50s, Perry Como perfected the post-big band approach to pop music by lending his own irresistible laidback singing – influenced by Bing Crosby and Russ Columbo – to the popular hits of the day on radio, TV, and LP. Both his early traditional crooning style plus his later relaxed manner and focus on novelty material were heavily indebted to Bing Crosby, though Como's appeal during the early '50s was virtually unrivalled.

Veteran guitarist, singer, and songwriter Bill Perry was one of the most inventive storytellers in the modern blues idiom, yet sadly, he passed away from a heart attack in the summer of 2007. He was 50. He burst upon the national blues touring circuit in the mid-'90s with the short-lived Point Blank/Virgin Record label. Born and raised in Chester, NY, Perry got his first guitar at age five. He quickly learned the theme from "Batman" on it while growing up in a music-filled household. Perry's grandmother played organ in the church, but Perry was attracted to his father's Jimmy Smith albums, which featured jazz/blues guitarist Kenny Burrell. During his formative years, his favorite guitarists were Jimi Hendrix, Duane Allman, and Johnny Winter. He also loved Albert Collins, B.B. King, and Freddie King.