Direct Response

Here's all you need to write and design effective, powerful advertising for all forms of media.
Fundamentals of Copy & Layout tells you "why to do it" and "how to do it."' It's practical, it's current; and it's comprehensive. CREATIVE PHILOSOPHIES Fairfax Cone; William Bernbach; Leo Burnett; Don Schultz; Rosser Reeves; David Ogilvy; Jack Trout; Susan Gillette COPY Researching the Ad; Preparing the Ad; Writing the Ad; The Headline; Copyediting; Copyfitting LAYOUT Elements; Materials; Illustration; Organization; Typography; The Finished Product PRINT MEDIA Newspapers; Classified; Consumer Magazines; Business Publications; Direct Response; Direct Mail; Outdoor; Transit; Specialty; Yellow Pages BROADCAST MEDIA Radio; Television INTERACTIVE MEDIA Let the authors' 40 years' experience in copywriting, teaching, consulting, and account management show you how to create better ads. Fundamentals of Copy & Layout is must reading for students and practitioners alike.

Nathan the Wise (German: Nathan der Weise) is a 1922 German silent historical film directed by Manfred Noa and starring Fritz Greiner, Carl de Vogt and Lia Eibenschutz. It is based on the 1779 play Nathan the Wise by Gotthold Ephraim Lessing. It was made by Bavaria Film at the Emelka Studios.

Here's all you need to write and design effective, powerful advertising for all forms of media.
Fundamentals of Copy & Layout tells you "why to do it" and "how to do it."' It's practical, it's current; and it's comprehensive.

Secrets to Creating Riveting Fascinations - to Capture your Ideal Customer's Attention and Sell your Product like Crazy

MAKE A FORTUNE WITH FACEBOOK. Perry Marshall, author of the #1 selling book on Google advertising, and internet strategist Thomas Meloche lift the curtain to the 600 million potential customers on Facebook and show you how to reach them, convert them, and keep them as your fan, friend, and customer for life.

HCLSoftware has released HCL CAMWorks 2024 SP0 is an intuitive, feature-based CAM software that helps to increase productivity using best-in-class technologies and adaptable automation tools to maximize CNC machining efficiency.